Have you ever felt connected to an organization, as if you belonged there? If you have, it is probably because your experiences and achievements align beautifully with the company’s objective and you can start contributing right away! You probably even have a mental list of what you can do for these companies.
Sometimes there might be a vacancy for the job you would like, but other times there are not any vacancies. Regardless, I think you should approach the company a little differently from the majority of your competition. You should contact the key decision maker, Leonardo da Vinci style.
In 1482, Leonardo da Vinci sent a letter to Ludovico il Moro, Duke of Milan. This letter served as his resume; it was the first documented resume. His resume does not look like what today’s resume looks like; da Vinci’s resume was a letter and helped him land the job!
In my recent blogs, I have focused on using different strategies, as you pursue new opportunities. I have suggested holding off from sending your resume from the get-go. Instead of sending a letter to the Duke of Milan, you would send it to the key decision maker in your target company. For instance, if you are pursuing a position as a Controller, then you would send your letter to the VP of Finance.
Like da Vinci’s letter, this type of letter should focus on what you would do for this company and not what you have done for previous companies. Eventually, you will be asked for your resume, but to begin, a brief modern day letter would suffice.
To craft this letter properly, you would need to:
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research your target company (a brief SWOT analysis method would be ideal, strength, weakness, opportunities, and threats).
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learn about a couple of current events about the company
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note the key decision maker you would like to address your letter to
There are several types of letters you can write depending on your background experience and your career goals. A letter da Vinci style would be more suitable for someone who is seeking better opportunities within their same industry and career path. For those changing careers, I would recommend the value proposition letter, which focuses on your previous achievements in relation to your new target industry.
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Yuleni Pulido ► Executive Resume Writer
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